A competitive analysis is a process of understanding difference between the quality of the product of an organization and its competitor in order to understand what can be done to improve the product. A competitive analysis template is the format in which the competitive analysis report needs to be drafted. The details usually mentioned in the analysis template include the type of industry for which the product has to be analyzed, the sales percentage of the competitor in comparison to the sales percentage of the organization and the purpose of the analysis.
You can Download the Free Competitive Analysis Template form, customize it according to your needs and Print. Competitive Analysis Template is either in MS Word, Excel or in PDF.
Sample Competitive analysis template
Competitive Analysis Template
Download Competitive analysis template
Competitive Analysis
Industry type: _________________ [the industry type to which the organization belongs or the industry to which the product manufactured by the organization belongs to]
Competitive analysis conducted for: _________________ [name of the organization conducting the analysis]
Need of conducting the analysis: _____________________ [the exact reason or purpose for conducting the analysis]
Competitive analysis conducted by: ___________ [name of the individual conducting the analysis]
Date of submitting the analysis: __________________ [the date on which the analysis is going to be submitted]
Type of analysis: __________________________________ [state in detail the nature of the analysis]
Factors to be considered for the analysis: [details of all the elements considered for conducting the competitive analysis]
- Quantity of sales: _____________________ [total amount of sales made for the product manufactured by the competitor]
- Profit amount: ____________________ [amount of profit made from the sales achieved]
- Profit percentage of the competitor: ________________ [the profit achieved by the competitor in comparison to the profit of the organization]
Conclusion of the analysis: ___________________
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